Disney Infinity has grown a following inside the Disney community. It has allowed parents and children\u00a0to play side by side in a way that only Disney could achieve.<\/p>\n

Infinity was something that took people by surprise in 2013. What just looked like a quick cash grab turned out to spawn a loyal following. After all the hard work that Disney and the Disney\u00a0Interactive team have put into Infinity, it has come to an end.<\/p>\n

It’s sad to see something so successful come to and end. It seemed like Marvel and Star Wars were just what it needed to keep getting bigger.<\/p>\n

\u201cAfter a thorough evaluation, we have modified our approach to console gaming and will transition exclusively to a licensing model. This shift in strategy means we will cease production of Disney Infinity, where the lack of growth in the toys-to-life market, coupled with high development costs, has created a challenging business model. This means that we will be shutting down Avalanche, our internal studio that developed the game. This was a difficult decision that we did not take lightly given the quality of Disney Infinity and its many passionate fans.\u201d<\/b><\/p><\/blockquote>\n

Along with ending the Disney Infinity line, Disney has also ceased being a video game publisher. Disney has also closed their Avalanche studios and taken a\u00a0$147 million hit to their bottom line. The $147 million is mostly in\u00a0unsold Disney Infinity merchandise. Around 300 jobs\u00a0at Disney Interactive\u00a0will be lost as a result of these decisions.<\/p>\n

Below you can read the text from the Disney Infinity blog<\/a> about ending the franchise.<\/p>\n

By now you may have heard the news that\u00a0we have made the\u00a0difficult\u00a0decision to discontinue production of Disney Infinity<\/em>.\u00a0From the beginning,\u00a0Disney\u00a0Infinity\u00a0<\/em>was\u00a0built\u00a0for you\u2014our fans\u2014and I wanted to take a moment to thank you not just for your support over the years, but\u00a0for creating a community that made\u00a0Disney\u00a0Infinity<\/em>\u00a0more than just a game.<\/p>\n

Our goal for Disney Infinity<\/em> was to bring the best of Disney storytelling to life in homes around the world, and with your support we accomplished that. We hope you had as much fun playing the game as we had making it.<\/p>\n

So what\u2019s next for\u00a0Disney Infinity<\/em>? We have two final\u00a0retail releases\u00a0coming, including three new characters from\u00a0Alice Through the Looking Glass<\/em> later this month, and the\u00a0Finding Dory<\/em>\u00a0Play Set launching in June.<\/p>\n

And as we turn to the next chapter in our story, I want to thank everyone who\u00a0helped bring\u00a0Disney\u00a0Infinity<\/em>\u00a0to life, particularly Disney\u2019s Glendale-based production and publishing teams, our external development partners, and of course the incredible Avalanche team for their tireless dedication to this\u00a0project.<\/p>\n

But most of all,\u00a0I want to again thank\u00a0you<\/em>\u00a0for making\u00a0Disney\u00a0Infinity\u00a0<\/em>a part of your lives\u2014and for adding to the Disney legacy by being a part of this community.<\/p>\n

\u2014JOHN BLACKBURN, SVP & GM, DISNEY INFINITY<\/em><\/p><\/blockquote>\n

SOURCES:\u00a0Disney Interactive Blog<\/a>, Wall Street Journal<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

To INFINITY and GONE…<\/p>\n","protected":false},"author":9,"featured_media":1574,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_breakdance_hide_in_design_set":false,"_breakdance_tags":""},"categories":[7],"tags":[],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ridevine.io\/wp-content\/uploads\/2016\/05\/infinity.jpg?fit=740%2C420&ssl=1","_links":{"self":[{"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/posts\/1573"}],"collection":[{"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/comments?post=1573"}],"version-history":[{"count":6,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/posts\/1573\/revisions"}],"predecessor-version":[{"id":1580,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/posts\/1573\/revisions\/1580"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/media\/1574"}],"wp:attachment":[{"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/media?parent=1573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/categories?post=1573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ridevine.io\/wp-json\/wp\/v2\/tags?post=1573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}